Monday, January 5, 2009

Laid off?

The automaker's new incentive program aims to reassure car buyers who are worried about losing their jobs.

By Peter Valdes-Dapena, CNNMoney.com senior writer

NEW YORK (CNNMoney.com) -- Hyundai Motor America is taking aim at Americans' worries about job security: If you buy a new Hyundai and lose your job within a year, you can give it back.

"In this uncertain economy, we are looking for ways to reassure shoppers that Hyundai still represents the best value in the auto industry," said John Krafcik, president and chief executive of Hyundai Motor America, the U.S. arm of the South Korea-based automaker, in a company statement. See More HERE

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